Wenzhou shoe exports hit a record high last year

Crossing labor shortages, exchange rate warfare, inflation and many other “bars”, last year, Wenzhou shoe export enterprises faced difficulties and turned in a beautiful report card – according to the latest statistics from Wenzhou Entry-Exit Inspection and Quarantine Bureau, Wenzhou footwear Last year, the company exported a total of 774 million pairs of products with a total value of US$3.988 billion, a year-on-year increase of 34.78% and 42.96% respectively, setting a record high.

Last year, Wenzhou shoe exports increased sharply. "Last July and August last year, there was almost one more export-oriented shoe company on each working day. In December, a total of 19 were added," said Wu Qi, deputy director of the Textile Division of Wenzhou Entry-Exit Inspection and Quarantine Bureau. This is mainly because last year's foreign trade situation is picking up, many foreign trade companies take orders to help domestic companies, and domestic shoe companies have begun to take this opportunity to turn to foreign trade, such as the Holy Fire, Jade Bat, Lin Feng, Huayi, Entremet, and the sea. This is true for shoes such as Ma.

It is worth noting that the proportion of large-scale enterprises in exporting shoe enterprises has further increased, especially in the fourth quarter of last year, the number of companies with an export value of more than US$10 million in the city increased rapidly by 37. Among them, two companies with export value exceeding US$100 million (ie Jindi Shoes and Juyi Group) have a total export value of US$227 million, accounting for more than 5% of Wenzhou’s total footwear exports. According to the Wenzhou Entry-Exit Inspection and Quarantine Bureau, Jindi and Juyi are also the only enterprises in the footwear export industry in the province that have broken two billion U.S. dollars worth of exports.

While export volume and amount both increased, the other major index of footwear exports, unit price of exports, also increased last year. According to calculations, the unit price of each pair of export shoes in Wenzhou was 5.15 US dollars last year, which was 6.07% higher than the year-ago period in 2009. In addition, the tendency of diversification in exporting countries and regions is even more obvious. The EU still occupies the top spot in the Wenzhou shoe export market, accounting for 34.1% of the total export value; the United States ranks second, accounting for 14.89% of the total export value. There are 13 countries with exports exceeding US$100 million, followed by the United States, Germany, Russia, the United Kingdom, Croatia, Ukraine, South Africa, Japan, France, Spain, Switzerland, Morocco and the United Arab Emirates. These 13 markets account for the total export value. 70.11%.

Wenzhou Entry-Exit Inspection and Quarantine Bureau said that since last year, many shoe companies in Wenzhou have intensified efforts to open up overseas marketing agencies, such as direct sales in Russia, Ukraine, Dubai, etc., which reduced the transit costs and enhanced the stability of product exports. , The export of Wenzhou shoes helped a lot.

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