Red Chery Women's Women's Coming Soon for the 10th Shenzhen Expo

Red Chery Women's Brand to Make a Splash at the 10th Shenzhen Expo

Red Chery Women's Brand to Make a Splash at the 10th Shenzhen Expo

"RedChery" is a mid-to-high-end women's fashion brand that originated in France. It has recently made its way into the Chinese market, establishing its headquarters on the mainland. The brand focuses on designing, producing, and selling stylish casual wear and accessories for women.

Weishi Garment Industry (Shenzhen) Co., Ltd. entered China back in 2001. With a dynamic and innovative design team based in Italy and Hong Kong, the company follows an advanced management philosophy that integrates garment design, production, and sales. This approach is supported by a deep cultural heritage that defines the company’s identity.

Red Chery Women's Brand to Make a Splash at the 10th Shenzhen Expo

As a French brand known for leading international trends with a simple yet unique aesthetic, RedChery emphasizes not only style but also a lifestyle philosophy centered around confidence, happiness, and romance. The brand continuously pursues innovation in both design and quality, ensuring it remains relevant in the ever-evolving fashion world.

The company follows a business philosophy of "removing deposits," focusing on excellence and creating a corporate culture that values rigor, efficiency, innovation, and hard work. This strong foundation gives the company a distinct edge in terms of cohesion and competitiveness within the industry.

With a powerful marketing team and a well-structured sales service system, RedChery has quickly gained popularity among Chinese consumers since its launch. The brand strategically uses Shanghai and Beijing as key control points, while expanding its presence through over 30 outlets in cities such as Chongqing, Shenyang, Xi'an, Taiyuan, Zhengzhou, Wuhan, and Fuzhou.

As a learning organization, Weishi constantly reflects on its practices and embraces new ideas and techniques to strengthen its competitive advantage and brand reputation. In the face of intense market competition, the company continues to thrive and grow, proving itself as a formidable player in the fashion industry.